Week 1
Profit vs Cash: Why They’re Not the Same
Paper profit won’t pay Friday’s payroll. If the bank is gasping, it’s a timing problem.
Money Monday by CFOSg
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Free weekly notes to help business owners understand cash, profit, tax and Xero in plain English.
- Cash: know what is safe to spend.
- Profit: see why profit does not always mean cash.
- Xero: know what to check before making decisions.
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CFO Brief
Money Mondays — 2-min Cash & Profit moves — every Monday
One practical step each week to protect cash and grow profit. Clear. Useful. Action-ready.
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Money Mondays
CFO Brief
Money Mondays — 2-min Cash & Profit moves — every Monday
One practical step each week to protect cash and grow profit. Clear. Useful. Action-ready.
Unsubscribe anytime in one click. Privacy
Money Mondays
2-min Cash & Profit moves — every Monday
One practical step each week to protect cash and grow profit. Clear. Useful. Action-ready.
This week’s preview
- Health test: Paper profit ≠ payroll. Timing of cash-in/out is the issue.
- Number to watch: Days Cash on Hand (target: 30+).
- Action: Move payroll buffer to 1.25× and refill weekly.
Previous weeks
Week 2
“10% off” feels kind—then margins bleed. Train loyalty without cutting price.
Week 3
Start Smart: Build On Rock, Not Sand
Passion builds the walls; profit lays the foundation. Set margins before launch.
Week 4
The Silent Bleed of Subscriptions & Fixed Costs
Auto-renew blindness + “it’s just $20” thinking quietly erases profit.
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Money Mondays
2-min Cash & Profit moves — every Monday
One practical step each week to protect cash and grow profit. Clear. Useful. Action-ready.
This week’s preview
- Health test: Paper profit ≠ payroll. Timing of cash-in/out is the issue.
- Number to watch: Days Cash on Hand (target: 30+).
- Action: Move payroll buffer to 1.25× and refill weekly.
Previous weeks
Week 1
Profit vs Cash: Why They’re Not the Same
Paper profit won’t pay Friday’s payroll. If the bank is gasping, it’s a timing problem.
Week 2
The Hidden Costs of Discounts
“10% off” feels kind—then margins bleed. Train loyalty without cutting price.
Week 3
Start Smart: Build On Rock, Not Sand
Passion builds the walls; profit lays the foundation. Set margins before launch.
Week 4
The Silent Bleed of Subscriptions & Fixed Costs
Auto-renew blindness + “it’s just $20” thinking quietly erases profit.