ROI — Retainer & 90-Day Program

ROI — Retainer & 90-Day Program

Benchmarks fee inside OPEX, shows monthly lift & ROI, and projects a 12-month view with decay + break-even.

Derived OPEX %
OPEX budget / month
Fee as % of OPEX
Margin lift ($/mo)
ROI multiple (monthly)
Payback (months — program only)
Typical headcount (model)
Excess FTE vs typical
Model note
12-Month Projection (decay applied monthly)
Month Lift (this month) Fee (this month) Cum Lift Cum Fees Lift ≥ Fees?
12-mo gross lift
12-mo total fees
12-mo net gain
12-mo ROI multiple
Break-even month (≤12)
ROI — Retainer & 90-Day Program

ROI — Retainer & 90-Day Program

Benchmarks fee inside OPEX, shows monthly lift & ROI, and projects a 12-month view with decay + break-even.

Derived OPEX %
OPEX budget / month
Fee as % of OPEX
Margin lift ($/mo)
ROI multiple (monthly)
Payback (months — program only)
Typical headcount (model)
Excess FTE vs typical
Model note
12-Month Projection (decay applied monthly)
Month Lift (this month) Fee (this month) Cum Lift Cum Fees Lift ≥ Fees?
12-mo gross lift
12-mo total fees
12-mo net gain
12-mo ROI multiple
Break-even month (≤12)
90-day program

Break-even by month 4 — one-time $18k

Client at ~$120k/mo revenue. Target lift +4 pp. Decay 3%/mo.

Month-1 lift$4,800
12-mo gross lift~$48,985
Break-even~month 4
12-mo ROI~2.7×
1 • $4,8002 • $4,6563 • $4,5164 • $4,381 ← crosses $18k
5 • $4,2496 • $4,122
Runs fixes in 90 days; lift persists with modest decay. Good for owners who want fast payback without a long retainer.
Build + Care

Break-even by month 4 — build $8k/mo ×3 → care $2k/mo

Client at ~$120k/mo revenue. Target lift +6 pp. Decay 4%/mo.

Month-1 lift$7,200
12-mo gross lift~$69,712
12-mo fees$42,000
12-mo ROI~1.66×
1 • $7,2002 • $6,9123 • $6,6364 • $6,371 ← crosses ~$24k
5 • $6,1166 • $5,871
Calculator models a single monthly fee. After month 3, step the fee down to $2k in your proposal; ROI improves from month 4 onward.